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Playstation: to fight against the shortage of PS5, Sony adopts this unexpected strategy

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This is not a scoop: since its official release in November 2020, the Playstation 5 has been desired. It is for this reason that Sony is trying to find solutions that are both profitable for it and capable of keeping gamers patient. It seems that a solution has been found.

A (too) popular PS5

Ratchet & Clank: Rift Apart for the platform, Demon’s Souls Remake for the difficulty, Returnal for action … Since its release in November 2020, the Playstation 5 has accumulated successful exclusivity releases and has already sold over 10 million copies worldwide. The console still has good days – more precisely good years – ahead of it and will soon welcome new renowned games.

But if the demand is there, the shortage of electronic components and in particular of microprocessors has been causing major inventory problems for Sony for over a year now, and there are still millions of gamers waiting to be able to get their hands on a PS5. While waiting for restocking, there is no quick fix. In contrast, the Japanese firm has announced that it is adopting a strategy that we did not necessarily expect. Know it, the year 2022 will be that … of the PS4!

A return to safe values ​​with the ps4

At the dawn of 2022, the majority of Playstation players are playing on PS4, a console that has become “old-gen” since the release of his little sister a little over a year ago. With its back to the wall, Sony therefore had to make a decision that goes against all of its initial plans. While the component shortage was expected to settle quickly in 2022 and PS4 production was due to end around the end of 2021, the reverse is finally happening. It is therefore not less than a million Playstation 4 that should be produced by the end of the year, according to a report published by Bloomberg.

The reason is obvious, the Japanese manufacturer intends to capitalize on its second best-selling console in the world after the Playstation 2, whose components are much less rare and above all much less expensive. Lower prices which should logically have repercussions on that of the consoles on sale, making them much more accessible to impatient players and likely to proceed to checkout. One way, finally, to keep players in the Playstation ecosystem and not to see them go to the competition.

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